OTT means something new but #EX1to4 still not working

Found this, a new way to describe web and tv - OTT

so lots more video / television content could be coming online or through search. Something like #EX1to4 could define a locality.

The only tweet search tag I know of is SE1. any other examples?

The Consumer Electronics Show will probably have more about this. The Winterlude has definitely started as I am sampling mince pies trying to work out which brand I prefer. Expect quite short posts with a full analysis sometime in mid Jan.